For consultants, advisors & independent professionals
Turn your expertise into a practice clients choose.
You know your field. We turn it into a clear offer, a credible presence and a repeatable way to meet buyers: business analysis and positioning, a website we write and build, a professional launch and a plan for your first clients. One team, one fixed price.
Working with businesses across the United StatesWorking with businesses across CanadaWorking with English-speaking businesses worldwide
Business Launch System: US$1,997CA$2,797£1,599A$2,899NZ$3,599€1,799 or 4 payments of US$499.25CA$699.25£399.75A$724.75NZ$899.75€449.75* · No monthly fees · Reviewed by an expert
Your practice, launch-ready
Niche and offer, backed by research
A website that speaks to decision-makers
Press launch & “As Featured On” badges
A plan for your first clients
Positioned to winNiche, offer and fees from real research
You spent years building your expertise. Don't launch it with a do-it-yourself website and no plan for clients.
Sound familiar?
Your expertise is clear to you. It needs to be just as clear to buyers.
Going independent is a business launch, not a website project. The hard part is turning what you know into an offer people can buy, and a reliable way to meet them.
“I can help with a lot of things. I'm not sure what to lead with.”
A broad offer is hard to refer and easy to compare on price.
“My first client came from my network. Where do the next five come from?”
Referrals are a good start. They aren't a pipeline.
“I don't want to look like I started yesterday.”
Buyers check your website and LinkedIn before they reply. A thin presence costs you meetings.
“Hiring a strategist, a designer, a copywriter and a PR writer is slow.”
And you end up managing suppliers instead of selling.
What people worry about, and how we handle it
Choosing the wrong niche
We research the buyer segments open to you, how competitors position and price, and recommend one, before anything is built. You approve it.
Looking inexperienced
A presence built on your real track record (only what you confirm), a professional brand, and a press launch with “As Featured On” badges.
Paying several disconnected suppliers
One team and one fixed price, with every deliverable built on the same approved positioning.
Delaying the launch
A defined process: about three to five hours of your time, and a clear timeline from your intake to launch.
How it works, in 70 seconds
See what you get, and how it helps you win clients.
From research and positioning to your website, your press launch and your “As Featured On” badge.
Playing without sound. Tap for sound, or use full screen. Captions are in the player controls.
What you get
One integrated launch, in four parts.
Strategy comes first, so everything you show buyers says the same, sharp thing.
01
Strategy
Get clear
Business analysis: your buyers, competitors and fees, with sources
Niche and positioning options, with our recommendation
A packaged offer with pricing logic (good, better, best)
The objections buyers raise, and how to answer them
02
Presence
Get found
A five-page website written for decision-makers: who it's for, your experience, your process
Google Business Profile where Google allows it; otherwise your LinkedIn company page and professional listings
LinkedIn launch posts (a full profile rewrite comes with Launch Pro)
Domain, analytics and hosting with no monthly fees
03
Credibility
Be trusted
Brand essentials: colours, fonts and a clean typographic logo
A press release with a business-news angle, published on news sites
“As Featured On” badges for your website
A branded social launch kit, LinkedIn first
04
Customers
Win clients
Named target companies and referral partners
A warm-network plan: former colleagues, clients and contacts
Scripts for introductions, LinkedIn, follow-ups and discovery calls
A 30-day calendar and tracker, measured in conversations and proposals
Packages & pricing
Two ways to launch your practice.
Fixed prices, no monthly fees, and pay in full or in 4 payments.
Not ready yet? Start with the Positioning & Niche Check for US$147CA$199£119A$219NZ$269€139, credited in full toward any launch package within 30 days.
* Pay-over-time options are offered by Klarna, Afterpay, Affirm and PayPal, subject to eligibility and approval by the provider. Available plans, limits and any interest are set by the provider and shown before you confirm. Prices exclude applicable sales tax, GST/HST or PST. Values are based on the low end of published 2026 rates for hiring each service separately in the markets we serve. Delivered in 7–10 business days from complete intake.
Why one partner
One partner, instead of four suppliers.
Most new practices piece their launch together from separate freelancers. Here's the difference.
One partner, instead of four suppliers.
Item
Hiring separately
Business Launch Authority
Research and positioning
A strategist, if you hire one at all
Included, and everything else is built on it
Website and copy
A designer and a copywriter, briefed by you
Written and built from your approved positioning
Press launch
A PR service; you write or brief the release
Written for you, published on news sites, badges included
Client acquisition plan
Usually missing
Included, written for business buyers
Coordination
You manage four timelines and four invoices
One team, one timeline, one point of contact
Cost
Typically US$4,000–6,000+ (about C$5,600–8,400+) at mid-market rates
One fixed price, or 4 payments
Research and positioning
Hiring separately: A strategist, if you hire one at all
Business Launch Authority: Included, and everything else is built on it
Website and copy
Hiring separately: A designer and a copywriter, briefed by you
Business Launch Authority: Written and built from your approved positioning
Press launch
Hiring separately: A PR service; you write or brief the release
Business Launch Authority: Written for you, published on news sites, badges included
Client acquisition plan
Hiring separately: Usually missing
Business Launch Authority: Included, written for business buyers
Coordination
Hiring separately: You manage four timelines and four invoices
Business Launch Authority: One team, one timeline, one point of contact
Cost
Hiring separately: Typically US$4,000–6,000+ (about C$5,600–8,400+) at mid-market rates
Business Launch Authority: One fixed price, or 4 payments
Separate-hire cost based on typical published 2026 rates in the markets we serve for each service.
Proof & visual direction
What the analysis changes.
A fictional fractional CFO, before and after. Same experience, same person. A much clearer reason to hire them.
Before
northlineadvisory.example
Northline AdvisoryServicesAboutContact
Strategic financial leadership for growing businesses
We provide a wide range of financial services tailored to your needs.
Contact us
After
northline.example
NorthlineHow it worksResultsAbout
Fractional CFO · Owner-led manufacturers
Know your cash 13 weeks ahead.
A 90-day cash-flow reset for manufacturers with $5–20M in revenue, then a CFO on call each month.
Book a 20-minute call Fixed-scope first engagement Former manufacturing finance lead
As featured onAPABCCBSNBC
Illustration: Northline Advisory before, with the headline “Strategic financial leadership for growing businesses”, and after, with the headline “Know your cash 13 weeks ahead.”.
1
What the analysis found
Owner-led manufacturers in the region are growing, but few have a full-time finance leader.
Local fractional CFOs all describe themselves the same way: “strategic financial leadership”.
Owners at this size hire on trust, usually through their accountant or banker.
2
What we changed
Positioning
Fractional CFO serviceschanged to The fractional CFO for owner-led manufacturers
Offer
Open-ended hourly advisorychanged to A 90-day cash-flow reset, then a monthly retainer
Headline
“Strategic financial leadership”changed to “Know your cash 13 weeks ahead.”
3
Why it converts better
The right buyers recognise themselves in the first line, so they reply.
A defined first engagement is easier to say yes to than open-ended hours.
Accountants and bankers know exactly who to refer.
IllustrationNorthline Advisory is fictional. The analysis shows how research shapes the decisions; it isn't a promise of specific results.
Proof you can check before you buy.
See real deliverables.Browse sample reports, positioning, websites, press releases and customer plans.View examples
Every deliverable reviewed by an expert.Sources checked, claims verified, recommendations tested against your goals.
Nothing goes public without your approval.You approve the website and the press release separately before either goes live.
Published, or your announcement fee back.If your approved press release isn't published on news sites, we refund the announcement portion of your package in full.
Your release can be published on news sites including
Associated Press
ABC
CBS
NBC
FOX
The CW
Google News
Bloomberg Terminal
Benzinga
Business Insider
Morningstar
MarketWatch
Examples of outlets and networks in our distribution partner's network. Placement on any specific outlet is not guaranteed and depends on publisher acceptance; network names refer to affiliate news websites. Names and logos are trademarks of their owners and don't imply endorsement. Media disclosure
How it works
From expertise to launch, in four steps.
About three to five hours of your time. You approve everything before it goes public. Typical timeline: 7–10 business days from complete intake.
1
Tell us about your practice
A guided intake, about an hour. It saves as you go.
Your part: Share your experience, the results you're happy to mention, and who you'd love to work with.
2
We analyse and position
Research on your buyers, competitors and fees, then niche, positioning and an offer.
Your part: Approve the positioning and offer. Nothing is built on a guess.
3
We build your presence
Brand, website, LinkedIn launch content and your Google or LinkedIn company presence.
Your part: Comment on the private preview and approve the version that goes live.
4
Launch and start conversations
Go live, publish your release on news sites, add your badges, and get your client acquisition plan.
Your part: Start outreach with scripts written for your niche.
Is this for you?
We'll tell you honestly if it isn't.
A good fit if…
You have deep experience in a field and want to sell it as a service
You're launching soon, have a first client, or are moving from referrals to a visible practice
You'd rather have one accountable team than four freelancers
You can give three to five hours over about two weeks
You're based in, and selling to, one of the countries we serve
Not the right fit if…
You want ongoing marketing, ads management or a retainer
You need an online store, a client portal or custom software
You want guaranteed clients, rankings or press coverage (no one can honestly promise those)
You're still deciding whether to launch at all (start with the Positioning & Niche Check)
I already have a LinkedIn profile and a basic website. Why would I need this?
Because buyers don't hire a profile, they hire a clear answer to their problem. Most new practices have the pieces but not the positioning that ties them together. We start with the analysis and the offer, then make your website, LinkedIn content, press launch and outreach all say the same sharp thing.
How can you position me in a field I know better than you?
You bring the expertise; we bring the research and the outside view. We study the buyers, competitors and fees in the niches open to you and recommend a direction, an expert reviews it, and you approve it before anything is built. Nothing about your experience is published unless you confirm it.
Do I need a Google Business Profile?
Only if Google allows one for you. Google requires a business to meet customers in person. If you work mostly online, we set up your LinkedIn company page and professional listings instead, and your plan focuses on where business buyers are.
What does the press release say about me?
It announces your practice with a business-news angle: who you help, the problem you solve and why it matters now, using only facts you confirm. It's published on news sites and you get “As Featured On” badges for your website. It's a published press release, not a journalist's story, and we describe it accurately.
Business Launch System or Launch Pro?
The System covers everything to launch. Choose Launch Pro if LinkedIn and inbound enquiries will drive most of your sales: it adds a LinkedIn and professional profile rewrite, lead capture (a short guide for buyers, a sign-up form and email set-up), a full brand package, a second press release at 30 days, a content pack and a strategy call.
I already have my first client. Is it too late?
It's the best time. Your first engagement tells us what buyers will pay for, and with their permission it becomes proof on your website. We position the practice around the work you want more of.
Can I start smaller?
Yes. The Positioning & Niche Check is our Idea Deep Dive focused on your niche, your offer and what buyers pay. Its full price is credited toward a launch package within 30 days.
Launch the practice your experience deserves.
One team. One fixed price. Positioned, credible and ready for your next client.