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Business LaunchAuthority

For established firms & service businesses

Your work is excellent. Your presence should say so.

When the quality of your service and the way it's presented don't match, the right clients pass you by. We audit what you have, sharpen your positioning, rebuild your website and Google presence, relaunch you publicly, and give you a plan to reach the clients you want.

Working with businesses across the United StatesWorking with businesses across CanadaWorking with English-speaking businesses worldwide

Business Relaunch System: US$1,997CA$2,797£1,599A$2,899NZ$3,599€1,799 or 4 payments of US$499.25CA$699.25£399.75A$724.75NZ$899.75€449.75 · No monthly fees · Reviewed by an expert

Advisors reviewing a report with a client over coffee

Your relaunch, end to end

  • Current-state audit, gap by gap
  • Repositioned offer and message
  • A new website, moved carefully
  • Relaunch on news sites + a client plan

Sound familiar?

Clients who know you value you. Prospects who don't can't tell.

Most established businesses don't have a quality problem. They have a presentation problem: a message, website and visibility that describe the business you used to be.

  • “People tell us our website doesn't really explain what we do.”

    So prospects fill in the gaps themselves, usually with a cheaper competitor.

  • “We've changed. Our website and message haven't.”

    New services, new leadership or bigger clients, but the old presence still sells the old business.

  • “We get enquiries, just not the right ones.”

    Unclear positioning attracts price shoppers and poor-fit clients.

  • “We expected more visibility by now.”

    A thin Google profile and quiet social channels make you easy to overlook.

What people worry about, and how we handle it

  • Another redesign that only changes the look

    We start with a current-state audit and your best clients, and fix the message before the design. Every change traces back to a finding.

  • Losing what already works

    We keep your name, your reviews and the pages that bring in clients, and redirect old links so your Google rankings carry over.

  • Breaking email or the website during the move

    We check your domain and email set-up first, and move the website without touching your email.

  • Taking up the team's time

    About three to five hours of your time, one point of contact, and you approve everything before it goes live.

What you get

Audit, reposition, rebuild, relaunch.

The same integrated service as a new launch, starting from what you already have.

  1. Strategy

    Get clear

    • Current-state audit: website, Google profile, reviews, social and positioning
    • Business analysis: buyers, competitors and pricing, with sources
    • Repositioning for the clients you want, with our recommendation
    • A clear, priced offer, and answers to the objections you hear
  2. Presence

    Get found

    • A new five-page website, written from the new positioning
    • Your Google Business Profile improved, with its reviews kept
    • Domain, email and old page links moved carefully
    • Analytics and hosting with no monthly fees
  3. Credibility

    Be trusted

    • Brand essentials refreshed: colours, fonts and a clean logo, or built from yours
    • A relaunch press release, published on news sites
    • “As Featured On” badges for your website
    • Branded relaunch posts for every platform
  4. Customers

    Win the right clients

    • A plan that starts with existing clients and referrers
    • Named prospects and referral partners for the market you're moving into
    • Scripts for reactivation, referrals, outreach and reviews
    • A 30-day calendar and tracker

Packages & pricing

Relaunch packages.

The same price as a new launch: the audit and the careful move are included. Pay in full or in 4 payments.

Recommended

Business Relaunch System

US$1,997CA$2,797£1,599A$2,899NZ$3,599€1,799USDCAD one-time

or 4 payments of US$499.25CA$699.25£399.75A$724.75NZ$899.75€449.75

Valued at US$9,499CA$13,539£7,183A$13,647NZ$16,989€8,478 if hired separately · save 79%

  • Current-state audit, gap by gap
  • Business analysis and repositioning
  • A clear, priced offer
  • Brand refresh essentials and a new five-page website
  • Google profile improved, reviews kept
  • Domain, email and old links moved carefully
  • Relaunch on news sites + badges and social kit
  • Plan to reach the right clients
Start my relaunch

Maximum visibility

Launch Pro (relaunch)

US$2,997CA$4,197£2,299A$4,399NZ$5,399€2,699USDCAD one-time

or 4 payments of US$749.25CA$1,049.25£574.75A$1,099.75NZ$1,349.75€674.75

Valued at US$10,998CA$15,675£8,317A$15,801NZ$19,670€9,816 if hired separately · save 73%

  • Everything in the Business Relaunch System
  • Full brand package and brand guide
  • Lead capture: a guide for buyers, sign-up form and email set-up
  • LinkedIn and professional profile rewrite
  • A second press release at 30 days
  • Two-week content pack
  • 45-minute strategy call

Best if you're moving up-market or adding a new offer and want a second wave of reach.

Choose Launch Pro

Not ready yet? Start with the Relaunch Diagnostic for US$147CA$199£119A$219NZ$269€139, credited in full toward any launch package within 30 days.

* Pay-over-time options are offered by Klarna, Afterpay, Affirm and PayPal, subject to eligibility and approval by the provider. Available plans, limits and any interest are set by the provider and shown before you confirm. Prices exclude applicable sales tax, GST/HST or PST. Values are based on the low end of published 2026 rates for hiring each service separately in the markets we serve. Delivered in 7–10 business days from complete intake.

Redesign or relaunch?

A redesign changes the look. A relaunch changes who chooses you.

Why a relaunch fixes what a redesign can't.

  • Starts with

    A typical redesign: A new look

    A relaunch with us: An audit of what's working and what isn't

  • Your message

    A typical redesign: Your old copy, restyled

    A relaunch with us: New positioning and copy, written for you

  • Google profile and reviews

    A typical redesign: Usually untouched

    A relaunch with us: Improved, with every review kept

  • Old links and rankings

    A typical redesign: Often broken in the move

    A relaunch with us: Redirected, so rankings carry over

  • Telling the market

    A typical redesign: Nothing

    A relaunch with us: A relaunch on news sites, with badges

  • Winning clients

    A typical redesign: Not included

    A relaunch with us: A plan to reach the clients you want

Proof & visual direction

What the audit changes.

A fictional bookkeeping firm moving up-market, before and after. Same team, same quality. A presence that finally matches it.

Before

ledgerwisebookkeeping.example
Ledgerwise Bookkeeping

Accurate, affordable bookkeeping

Bookkeeping, payroll and tax services for all types of businesses.

Get a quote

After

ledgerwise.example
Ledgerwise

Bookkeeping & advisory for trades businesses

Know your job margins every month.

Monthly books, payroll and a review call for trades companies with 10–50 staff.

Book a 20-minute call Your existing reviews, kept Three clear monthly plans
As featured onAPABCCBSNBC
Illustration: Ledgerwise Bookkeeping before, with the headline “Accurate, affordable bookkeeping”, and after, with the headline “Know your job margins every month.”.
1

What the analysis found

  • Most enquiries come from very small businesses shopping on price.
  • The firm's best clients are growing trades companies that value monthly advice, not just data entry.
  • Competitors' websites all lead with “accurate, affordable bookkeeping”.
2

What we changed

Positioning
Affordable bookkeeping for everyonechanged to The finance back office for growing trades businesses
Offer
Hourly bookkeepingchanged to Three monthly plans, each with a review call
Headline
“Accurate. Affordable. Reliable.”changed to “Know your job margins every month.”
3

Why it converts better

  • Best-fit clients see their own world on the first screen.
  • Plans with a clear scope end the hourly price comparison.
  • Existing reviews stay front and centre, now backing the new message.

IllustrationLedgerwise Bookkeeping is fictional. The analysis shows how research shapes the decisions; it isn't a promise of specific results.

Hands arranging planning notes on a large sheet of paper

Proof you can check before you buy.

  • See real deliverables. Browse sample reports, positioning, websites, press releases and customer plans. View examples
  • Every deliverable reviewed by an expert. Sources checked, claims verified, recommendations tested against your goals.
  • Nothing goes public without your approval. You approve the website and the press release separately before either goes live.
  • Published, or your announcement fee back. If your approved press release isn't published on news sites, we refund the announcement portion of your package in full.

Your release can be published on news sites including

  • Associated Press
  • ABC
  • CBS
  • NBC
  • FOX
  • The CW
  • Google News
  • Bloomberg Terminal
  • Benzinga
  • Business Insider
  • Morningstar
  • MarketWatch

Examples of outlets and networks in our distribution partner's network. Placement on any specific outlet is not guaranteed and depends on publisher acceptance; network names refer to affiliate news websites. Names and logos are trademarks of their owners and don't imply endorsement. Media disclosure

How it works

A relaunch in four steps.

About three to five hours of your time. You approve everything before it goes public. Typical timeline: 7–10 business days from complete intake.

  1. 1

    Audit

    We review how you show up today (website, Google, reviews, social) and what your intake tells us.

    Your part: Tell us what's working, what isn't and the clients you want more of.

  2. 2

    Reposition

    Business analysis, then positioning and an offer for the clients you want.

    Your part: Approve the new positioning and offer before anything is rebuilt.

  3. 3

    Rebuild and move

    Brand refresh, new website, Google profile improvements, and a careful move of your domain, email and links.

    Your part: Comment on the private preview and approve the version that goes live.

  4. 4

    Relaunch and reach

    Go live, publish your relaunch on news sites, add your badges, and get your plan to reach the right clients.

    Your part: Start with your existing clients and referrers, using the scripts provided.

Team meeting around a long table with a presenter at a whiteboard

Is this for you?

We'll tell you honestly if it isn't.

A good fit if…

  • You've been operating for a while and have clients who value your work
  • Your website or message no longer matches what you do, or who you want to serve
  • You're adding an offer, changing leadership or moving to bigger clients
  • You want one accountable team to handle it end to end
  • You're based in, and selling to, one of the countries we serve

Not the right fit if…

  • You only want a new look on the same message (a designer is a cheaper fit)
  • You need e-commerce, a client portal or custom software
  • You want ongoing marketing management or ads
  • You want guaranteed leads, rankings or coverage (no one can honestly promise those)

Questions

Good questions to ask before you buy.

All questions
How is this different from a website redesign?

A redesign starts with how the site looks. A relaunch starts with why the right clients aren't choosing you: we audit your current presence, research your market and reposition your offer, then rebuild the website, improve your Google profile, announce the relaunch on news sites and give you a plan to reach the clients you want.

Will we lose our Google rankings or reviews?

We plan the move to protect them. We keep your business name consistent unless you're rebranding, improve your existing Google Business Profile rather than creating a new one, and redirect your old page addresses to the new pages so search engines carry your history over. No one can promise rankings, but a careful move avoids the common losses.

Will our email be affected?

No. Before anything changes, we check how your domain and email are set up, then move only the website. If anything needs your IT provider or registrar, we tell you exactly what to ask for.

We already have a logo. Do we have to change it?

No. We build from your logo and refine the colours and fonts around it so everything looks consistent. If you want a fresh identity, the full brand package is included in Launch Pro, or can be added at intake.

Does a relaunch cost more than a launch?

No. The Business Relaunch System is the same price as the Business Launch System. The current-state audit and the careful move are included.

Business Relaunch System or Launch Pro?

The Relaunch System covers everything to relaunch. Choose Launch Pro if you're moving up-market or adding an offer and want more reach: it adds a full brand package, lead capture, a LinkedIn and professional profile rewrite, a second press release at 30 days, a content pack and a strategy call.

Can we start with a diagnosis first?

Yes. The Relaunch Diagnostic is our Idea Deep Dive focused on how you show up today and what to fix first. Its full price is credited toward a relaunch package within 30 days.

Make how you present match how good you are.

Audit, reposition, rebuild and relaunch. One team, one fixed price.

Pay over time available · No monthly fees · Reviewed by an expert

Want to talk it through first?

Book a 20-minute fit call. Send us your website and tell us what's changed; we'll tell you honestly whether a relaunch is the right move.

Pick a time now

or send us a note and we'll find a time

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