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The launch checklist: what customers check before they buy
The things a new customer looks for before they contact a service business they've never heard of, and a 30-day plan to get them in place. Tick each one off as you go.
What's inside
- The 7 things a new customer checks on your website, with what good looks like
- How to show proof and trust when you're brand new (no fake reviews)
- Speed, mobile and small-print checks, with Google's own targets
- A week-by-week 30-day launch plan you can tick off
A preview
A new customer decides in seconds whether you are safe to contact
- The offerOne sentence: what you do, for whom, and where
- PricesPrices, a “from” price or sample prices for typical jobs
- ProofReal reviews, photos of real work, short examples
Plus four more checks, proof and trust, and the 30-day plan in the full PDF.
Built from our guides The service business website checklist and The 30-day launch checklist, with 8 referenced sources. General information, not legal advice.
Get the free PDF (3 pages)